Monthly Archives: June 2010

SingTel and Go!Shopping

Micello recently partnered with its first major customer, Singapore Telecom. Using Micello’s database of mall maps in Singapore and app platform, SingTel has released Go! Shopping — an app that helps shoppers find their way around Singapore’s many (not to mention enormous) malls.

This was a big confidence booster for us– SingTel looked at a number of companies in the indoor mapping and retail space and decided to go with us. For that, we want to thank SingTel for the trust they put in us. Both of us firmly believe that we have supplied the best solution for navigating around Singapore malls. And, we did it just in time for the Great Singapore Sale — a three week mega-shopping event!

Go! Shopping is now live and compatible with the iPhone and Android devices (1.6 and above) and includes the Compass and Navigations features as well as 48 malls from around Singapore. We hope to continue providing SingTel with more locations in the months to come!

Check out SingTel’s press release here and download the Go!Shopping app here.

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MobileBeat: Micello wins the Tesla Award

Wow! It’s hard to describe how happy we are after a sensational time at MobileBeat 2010. We are now one of six companies to have won the coveted Tesla Award (winners of the award tend to do quite well, i.e. AdMob).

CEO/Founder Ankit Agarwal receiving the MobileBeat Tesla Award

We were one of twenty companies picked by VentureBeat to take part in the MobileBeat competition. These twenty were split into two categories: infrastructure and services (we were in infrastructure). We were lucky enough to meet some truly inspiring people from the mobile space and had the chance to take part in some great sessions. As with other companies in the competition we were given four minutes on stage at the conference. You can see the slides we presented here.

The San Jose Business Journal has a great writeup of some of our milestones over the last year.

Still, there are many more indoor maps to build… Time to hunker back down and get work done.

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Micello wins SVASE Launch: “Most likely to succeed in mobile”

We were honored to learn that the Silicon Valley Associations of Startup Entrepreneurs picked Micello as the startup “most likely to succeed” in the mobile space at this years Launch event. Over 400 companies applied — only six won awards so we feel particularly honored.

There’s a short overview of the event at the San Jose Biz Journal. Thank you all for your continuing support as we strive to bring you the most information-rich and accurate indoor maps on the market.

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Micello Maps on Android released!

We’ve just released Micello Maps v1.5 for Android. The release includes all the features and currently released maps that are available for the iPhone version. We’re supporting Android 1.6 and above so most of you Android users should be able to give it a go. Thanks for being patient and we hope you enjoy the app.

And of course, feedback and more map requests are always welcome!

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1000+ Maps

We recently realized that a new landmark was hit for Micello Maps: over 1000 maps. This is undoubtedly a really inspiring psychological milestone for us. 1000 maps are a significant number of locations and we can now be confident that most people who download our Micello Maps app will find a nearby location where it will be useful. Most of our maps are in the U.S. but we also have a number of locations out in Asia.

We’re continuing to streamline our ability to push out maps as fast as possible. The maps team is quickly improving the quality-level and speed at which our maps are released. Our maps data is the most essential part of Micello, and hitting 1000 maps is a strong sign of big things to come.

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